Author Archive for: riekhof
Entries by Prof. Dr. Hans-Christian Riekhof
Pricing-Solutions: How Sartorius is mastering product portfolio complexity
Our newsletter No. 77 can be read in English language now: In the interview with Dorian Rieger, Head of Marketing of Sartorius, a publicly listed bio-pharmaceutical specialist, you will get an inside peek on how the product complexity is managed by pricing categories.
Pricing Seminar with Prof. Riekhof on 27./28.06.2024 in Hamburg
Achieving improved and sustainable value creation with smart pricing? How this works for companies, especially in economically challenging times, is conveyed by Prof. Dr. Hans-Christian Riekhof, one of the leading pricing experts, in this popular intensive seminar.
03.04.2024 | Bremen – What comes after Inflation Pricing? On the skillful handling of price reductions.
After Inflation Pricing, there are massive demands for price reductions in the markets: Pricing expert Prof. Riekhof explains backgrounds and strategies in his practical lecture.