References/Industry experiences
Chemistry / Pharma / Biotech / Medical
In the field of Chemical Industry, Pharmaceutical Industry, Biotech and Medical Technology, UNICconsult is involved with the strategic orientation of business areas and production units. These strategic concepts then lead to the formulation of Strategy Roadmaps and Strategy Scorecards, which are at the center of implementation. Many of these projects are accompanied by Customer Insights Research.
A major focus is also strategic pricing. This involves price strategic positioning, market segment-related price differentiation and the development of price architectures for individual business areas. Pricing Roadmaps are developed as a guide for the implementation of pricing strategies. Pricing Scorecards are used to measure the strategic success of pricing projects.
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