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Book Publications

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All 8 /Customer Insight 1 /E-Branding 1 /E-Learning 1 /Geschäftsprozesse 1 /Personalentwicklung 1 /Retail 1 /Strategie 2
Hans-Christian Riekhof, Practice of Strategy Development, Schäffer-Poeschel Verlag (1994), ISBN 978-3791007984

Practice of Strategy Development

Der Einzelhandel steht vor den vermutlich größten Herausforderungen seiner Geschichte: der demografische Wandel führt zu neuen Bedürfnisstrukturen und an-dersartigem Einkaufsverhalten, die Konsumenten verändern ihre Verhaltensweisen im Umgang mit Medien und Bestellwegen, jahrzehntelange Loyalitäten brechen auf, Markenartikelhersteller werden selbst als Retailer aktiv, vertikale Ketten setzen ihren Vormarsch fort, völlig neuartige Geschäftsmodelle setzen sich durch, traditionelle Anbieter geraten massiv in die Defensive, etablierte Einzelhändler müssen aufgeben, wenn ihre Anpassungsgeschwindigkeit nicht ausreicht.

Retail Business: Perspectives – Strategies – Success Patterns

Hans-Christian Riekhof (Ed.), Customer Insights: Understanding How the Customer Ticks: More Success through Market Impact Models, Wiesbaden, Gabler Verlag 2010, ISBN 978-3-8349-1750-8

Customer Insights: Understanding How the Customer Ticks

Hans-Christian Riekhof, The Six Levers of Strategy Implementation: Plan - Execution - Success, 1st edition, Schäffer-Poeschel 2010, ISBN978-3791026251

The Six Levers of Strategy Implementation

Hans-Christian Riekhof (Ed.), Strategies of Personnel Development: With practical examples from Bosch, Linde, Philips, Siemens, Volkswagen and Weka, Wiesbaden, Gabler Verlag 2006, ISBN 978-3834901149

Strategies of Personnel Development

Hans-Christian Riekhof/ Hubert Schüle (Eds.), E-learning in Practice: Strategies, Concepts, Case Studies. With contributions from ABB, Aral, BASF, Dresdner Bank, Metro, Price Waterhouse Coopers, SAP, SRI Consulting, Telekom, unicmind.com , Wiesbaden, Gabler Verlag 2002, ISBN 978-3409120708

E-learning in Practice: Strategies, Concepts, Case Studies

Hans-Christian Riekhof (Ed.), E-Branding Strategies. With case studies from Amazon, Dell, Eddie Bauer and Otto as well as concepts from Boston Consulting, Elephant Seven, Grey, IFM, Scholz & Friends and Unykat Wiesbaden, Gabler Verlag 2001, ISBN 978-3409189934

E-Branding Strategies

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Acceleration of Business Processes

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Pricing Seminar with Prof. Riekhof

As a participant of the pricing seminar, you will:

  • approach strategic pricing with a changed mindset and better assess the contribution of professional pricing to results.
  • have a clear methodological framework with the RSEC model to better handle the complexity of pricing.
  • develop concrete ideas for quick wins in pricing and assess their feasibility.
  • create a reliable estimate of the performance improvement that can be achieved through a pricing project.
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