03.04.2024 | Bremen – What comes after Inflation Pricing? On the skillful handling of price reductions.

After the high and very high price increases, triggered by the consequences of the Corona pandemic, Ukraine war with supply chain problems and inflation, many companies are confronted with massive demands for price reductions. How should companies react or act here?

Trade and manufacturers are currently in tough disputes over whether prices must fall again in 2024 or whether there are justifications for further price increases. This is also the topic of the lecture by Prof. Dr. Hans-Christian Riekhof at the Bremen Chamber of Commerce on 06.04.2024.

In the negotiations, a clear pricing strategy, but also a good negotiation strategy, is important. Is your sales team prepared for this? Do you need to spend more energy on strategic pricing? Pricing expert Riekhof (Unicconsult Strategy Development) explains the backgrounds and strategies in his practical lecture and gives helpful tips and suggestions. At the same time, he presents the latest pricing study (Pricing Process in Business Practice – Riehof/Breustedt 2023), which specifically addresses the topic of Inflation Pricing.

The Bremen Chamber of Commerce and Prof. Dr. Riekhof cordially invite you to this free lecture.

Here is the link to the event:
Mittelstandstreff “What comes after Inflation Pricing? On the skillful handling of price reductions” – Bremen Chamber of Commerce – IHK for Bremen and Bremerhaven

Date:
03.04.2024

Time:
12:30 PM

Duration:
approx. 90 minutes

Location:
Bremen Chamber of Commerce – IHK for Bremen and Bremerhaven
Am Markt 13
28195 Bremen

Photo: Karolina Grabowska/pexels.de