Author Archive for: kettler
Entries by Jürgen Kettler
Göttinger Tageblatt reports on the 7th Göttinger Marketing Day
From a variety of practical examples of digital marketing, 150 company representatives, alumni, students and marketing-interested guests were able to learn, who participated in the 7th “Göttinger Marketing Day” of the PFH. The Göttinger Tageblatt reported on this event.
25.11.2019│Göttingen – Jägermeister: People drink less but better – or differently
How do you deal with it from a marketing perspective when people drink less? On Monday, 25.11.2019, the Private University of Göttingen welcomes Jägermeister. The PFH welcomes Gunar Splanemann, Head of Global Innovation and Design, Mast-Jägermeister SE.
02.12.2019│Göttingen – Development of digital products at Douglas
Katharina Hoppe reports in Göttingen at the PFH on how Douglas is strategically aligning itself with digital products in a world of dramatic changes.