The lecture on Monday, June 11 in Göttingen will focus on yield management and strategic pricing using the successful musical "King of the Lions" as an example. The event will take place at the PFH Private University of Göttingen. The speaker will be Christian Fischer, Head of Brand Management & Strategy from the Stage Entertainment event company in Hamburg, who is following an invitation from pricing expert Prof. Hans-Christian Riekhof, Professor of International Marketing at the university. The impulse lecture is planned for a duration of approx. 45 minutes, afterwards a discussion with the experts is invited.

11.06.2018 │ Göttingen – Pricing using the example “King of the Lions”

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The lecture on Monday, June 11 in Göttingen will focus on yield management and strategic pricing using the successful musical “King of the Lions” as an example. The event will take place at the PFH Private University of Göttingen. The speaker will be Christian Fischer, Head of Brand Management & Strategy from the Stage Entertainment event company in Hamburg, who is following an invitation from pricing expert Prof. Hans-Christian Riekhof, Professor of International Marketing at the university. The impulse lecture is planned for a duration of approx. 45 minutes, afterwards a discussion with the experts is invited.

Location:
PFH Private University of Göttingen
Weender Landstraße 3-7
37073 Göttingen

Time:
18.00 – 19.30 hrs

Registrations for guests please by mail to:

Kisters@nullpfh.de

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