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When Sales Incentives make Price Strategy Implementation impossible

Now our newsletter No. 59 can be read in english language now. What is the subject?

We focus on the wide-spread problem, that many well-conceived pricing strategies often fail, just because incentive systems in sales hinder their implementation. In our Pricing Newsletter No. 59, we explain where the greatest opportunities lie in aligning pricing strategies with incentive schemes of your sales team. You will get a close look at the the six execution levers, which we recommend Corporate leaders to use.

Read more:
https://www.unicconsult.com/pricing-newsletter-no-59-2022-when-sales-incentives-make-price-strategy-implementation-impossible/

Our Pricing Newsletter No. 59 is now also available in English. What is the topic?

We focus on the widespread problem that many well-thought-out pricing strategies often fail because the incentive systems in sales hinder their implementation. In our Pricing Newsletter No. 59, we explain where the greatest opportunities lie in aligning pricing strategies with the incentive systems of your sales team. You will get a detailed insight into the six implementation levers that we recommend to company leaders.

Learn more:
Pricing Newsletter No. 59 (2022): When incentive systems prevent the implementation of the pricing strategy
https://www.unicconsult.com/pricing-newsletter-no-59-2022-wenn-die-anreizsysteme-die-umsetzung-der-preisstrategie-verhindern/

Can your Sales Team Be Utilized for Marketing and Pricing Research?

Now our newsletter No. 42 can be read in English language. What is it about?

Companies in b2b sector often fail, when they look for useful reports on market price evolvement. Especially in medium-sized sector they run into nothing, because there is no comprehensive reports from any market research institutes available. Extensive market studies do not prove cost-effective here because markets tend to be smaller and highly segmented. You might ask why not not harness your own sales team for market and pricing research. This newsletter dives into the matter und will give you answers.

Read more:
https://www.unicconsult.com/pricing-newsletter-no-42-2020-can-the-sales-team-be-utilized-for-pricing-research/

Our Newsletter No. 42 can now also be read in English. What is it about?

Companies in the B2B sector often fail when searching for useful reports on the development of market prices. Especially in the medium-sized sector, they run into nothing, because there are no comprehensive reports from market research institutes. Extensive market studies are not cost-effective here, as the markets are usually smaller and highly segmented. You might ask yourself whether you could not use your own sales team for market and price research. This newsletter gets to the bottom of the matter and gives you answers.