Pricing-Newsletter No. 91 (2025): Why You Should Rely on Evidence-Based Pricing

How are prices determined in companies? We rarely hear that evidence-based pricing is used in our pricing projects. Find out what role hypotheses play and why this methodology offers enormous potential.

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Pricing Seminar with Prof. Riekhof

As a participant of the pricing seminar, you will:

approach strategic pricing with a changed mindset and better assess the contribution of professional pricing to results.
have a clear methodological framework with the RSEC model to better handle the complexity of pricing.
develop concrete ideas for quick wins in pricing and assess their feasibility.
create a reliable estimate of the performance improvement that can be achieved through a pricing project.

Pricing-Newsletter No. 91 (2025): Why You Should Rely on Evidence-Based Pricing

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Pricing

Pricing Seminar with Prof. Riekhof