Torsten Rieke on the pricing power of companies as inflation drivers
/in Unkategorisiert/by Prof. Dr. Hans-Christian RiekhofEconomist Veronika Grimm on the price of fossil fuels
/in Unkategorisiert/by Prof. Dr. Hans-Christian RiekhofVeronika Grimm calls for determination in emissions trading for mobility and heat
/in Unkategorisiert/by Prof. Dr. Hans-Christian RiekhofWas former CEO Kasper Rorsted too negligent in the brand management of Adidas?
/in Unkategorisiert/by Prof. Dr. Hans-Christian RiekhofEconomist Veronika Grimm on Combustion Engines and the Price of E-Fuels
/in Unkategorisiert/by Prof. Dr. Hans-Christian Riekhof21.03.2023 │ Hamburg – Business Breakfast: Strategic Pricing – What can be learned from the empirical study on “Inflation Pricing”?
/in Unkategorisiert, Unkategorisiert/by Prof. Dr. Hans-Christian RiekhofWhere:
Business Club Hamburg
Elbchaussee 43
22765 Hamburg
When:
Tuesday, March 21, 2023
09:00 – 11:00 AM
Topic/Speaker:
For more than 20 years, Professor Dr. Hans-Christian Riekhof has been researching the topic of Pricing. His empirical studies show where companies can improve pricing processes. For many years he has also been writing the monthly appearing Pricing Newsletter “Riekhof on Pricing”. His approximately two-hour lecture highlights the recently published much-noticed study “Inflation Pricing. Empirical Study of the PFH Göttingen 2022”.
Cost:
With your binding registration, a contribution of 24.00 euros per person is associated. The contribution includes a business breakfast, water and all hot drinks.
03.04.2023 │ Lübeck – Strategic Pricing: Untapped Opportunities for Profit Increase
/in Unkategorisiert, Unkategorisiert/by Prof. Dr. Hans-Christian RiekhofEmpirical studies clearly show: the development and implementation of pricing strategies is often neglected in many companies. As a result, there is a certain uncertainty about enforcing higher prices with customers.
Companies often make it too easy for themselves when they simply pass on rising costs to customers without checking the value they actually create with their products that justifies higher prices. Therefore, value creation potentials can be realized with a targeted and intelligent pricing.
The speaker is pricing expert Professor Hans-Christian Riekhof. In his lecture, he uses practical examples to show how to discover these price potentials with pragmatic tools, how to develop a pricing strategy and how to tap into these profit potentials.
Where:
IHK Chamber of Industry and Commerce in Lübeck
Fackenburger Allee 2
23554 Lübeck
When:
Monday, April 3, 2023
11am (1 h lecture, 30 min. questions)
Tuesday, March 21, 2023
09:00 – 11:00 am
Topic/Speaker:
For more than 20 years, Professor Dr. Hans-Christian Riekhof has been researching the topic of pricing. His empirical studies show where companies can improve pricing processes. For many years he has been giving pricing seminars and writing the so-called Pricing Newsletter “Riekhof on Pricing”.
Pricing-Newsletter No. 69 (2023): Conjoint Analyses: Measuring the Value Contribution of Product Features
/in Pricing Newsletter, Pricing Newsletter/by Prof. Dr. Hans-Christian RiekhofStrategisches Pricing setzt voraus, dass Unternehmen ziemlich genau wissen, welche Eigenschaften den wahrgenommenen Wert eines Produktes erhöhen. Der heutige Newsletter widmet sich diesem interessanten, zu selten eingesetzten Instrument des Pricing-Research.
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Pricing Seminar with Prof. Riekhof
As a participant of the pricing seminar, you will:
- approach strategic pricing with a changed mindset and better assess the contribution of professional pricing to results.
- have a clear methodological framework with the RSEC model to better handle the complexity of pricing.
- develop concrete ideas for quick wins in pricing and assess their feasibility.
- create a reliable estimate of the performance improvement that can be achieved through a pricing project.