Breuninger CEO Holger Blecker on Customer Time as Currency
“Even with us, you can buy mid-range prices, but the price categories must be open upwards to luxury. (…) It’s about creating a good environment for our customers. We want to create places where our customers like to spend time and ultimately shop. Time is the new currency. We compete for the customer’s time. “
– Holger Blecker, CEO of the department store and clothing chain Breuninger, on the questions of whether there are still offers for less affluent customers at the fashion retailer and why real estate development is so important to him, in an interview with Handelsblatt. Title: “We compete for the customer’s time – the CEO of the department store and clothing chain Breuninger sees a renaissance of city centers despite the increase in insolvencies – and explains how the Stuttgart fashion retailer contributes”, Handelsblatt from Monday, May 8, 2023, No. 88
