Prof. Riekhof –
Your keynote speaker for current topics in the field of marketing, pricing, digitization and retail
Our topic suggestions
With the right tools for better marketing
Strategic Pricing: the most effective lever for improving results
Digitization of our lives - what to expect in the next 30 years
Marketing: What can be learned from cult brands
Content Marketing: Still completely underestimated
Retail Trends: what will dramatically change retail in the coming years
Instore Navigation in retail: how it works and what effects can be expected
Brand rejuvenation: how brand rejuvenating succeeds
Experience Branding: how to make a brand an experience
Viral Marketing: how marketing campaigns spread on their own