“People want information quickly, clearly understandable and electronically. Our stories are as clean, smart and fast as possible. They should be worth the reader’s time, attention and trust. The length of an article is often not proportional to the complexity or difficulty of a topic. Just because it is long does not mean that the author has understood the topic.”

– Mike Allen, influential journalist in Washington, about the news website “Politico” in: Handelsblatt (No. 52, 14.03. 2018)

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